This year, when the National Cartoonists Society (NCS) gathers for its annual Reuben Awards convention over Memorial Weekend (May 26-29), there will be a very different event on the agenda. The cartoonists will open their convention by making a May 26 campus visit to St. Jude Children’s Research Hospital, a facility that specializes in the treatment of cancer and other childhood diseases.
Cartoonist Jeff Keane (“The Family Circus”) created the campaign logo
The event comes out of a 2015 post-convention trip made to Memphis by several NCS members scouting a venue for the 2016 Reubens. While there, the cartoonists made a visit to St. Jude, where patients and cartoonists drew funny pictures for each other and a couple of hours stretched into an entire afternoon of fun for all. From there, a partnership blossomed between St. Jude and the Society’s charitable arm for a public fundraiser that will be the most ambitious effort to date in the NCS’s new “Cartooning for Kids” charity initiative.
Steve McGarry, president of the NCS Foundation, with a young patient at St. Jude
Read all about it in the wonderful front page story that ran in the Commercial Appeal, the hometown newspaper in Memphis.