- Comics appeal to all ages.
- Comics have a strong readership in newspapers. According to the 2008 NAA Study, the comics section garners 57% of adult newspaper readers.
- Comics fans are extremely loyal and engaged.
- Comics have always been a community-minded art form. Thanks to the Internet, the comics community is growing online and is more vibrant and vocal than ever.
- Comics are an important and profitable facet of the entertainment industry. In 2007, ComicCon saw more than 125,000 attendees, exhibitors and professionals. The convention has grown in attendance each year.
- Comics increase the stickiness and time spent on your site as the result of users who want to read multiple comic strips every single day.


